Great sports teams and coaches set clear goals and plans, but remain accountable at all times.
Business owners are accustomed to wearing many hats, that of Shareholder, Director, and CEO. The last-minute rush to Christmas brings out the frazzled Fire Fighter hat as owners juggle often unreasonable customer deadlines, family demands, and the party season before shutdown and escape to the beach.
Christmas comes and finally, the Shareholder hat comes out.
- Is there any gas, I mean cash, left in the tank for me?
- How did we perform?
- Do I still want to own this business?
The holidays are a time for reflection. Questions to ask include;
- What worked well?
- Can you imitate others?
- Or – what can you learn from change or bitter experience?
For many businesses, January is a quiet month, and at best February is like a car in second or third gear. When you return in January fresh from rest with a clear head – this is the time to plan. A ship without a rudder goes nowhere. In January/ February the phone doesn’t go continuously and you can put on your Director’s hat – to work on the business – review your strengths, weaknesses, opportunities and threats, and reset or revise your company goals, strategies, action plans and tactics with your team.
By March you are back into CEO mode – executing the strategy, action plans and tactics with the help of your team.
But if you don’t have a clear plan you won’t achieve your goals.
Gordon Stuart – TAB Business Owner, Auckland Central